Choward's Mints

E. Smith Mercantile

CHOWARD'S was started by Charles Howard, of New York City in the early 1930's. Mr. Howard, in search for a "unique and different flavored candy," concocted a delightful confectionary mint called, "Choward's Violet," in a small industrial loft on Broadway in New York City. His first retailing experience was selling "Choward's Violet" on the street corners in Manhattan, where the product's reputation grew. In years to come, Charles Howard expanded his candy line to include Choward's Peppermints, Spearmints, and Lemon Mints. Upon the passing of Mr. Howard, the company carried on under the leadership of Elizabeth Juhase, a long time valued employee. In the 1970's, Elizabeth enlisted the help of her nephews, who to this day operate the company as a family.

Violet: A floral flavor and fragrance, which makes for a very unique candy experience.

Spearmint: A strong fragrance with a zestful and long lasting flavor.

Peppermint: Real oil of peppermint to produce a strong mint with a smooth taste.




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